SEOConvert (“the App”) is an AI-powered SEO and content automation assistant for Shopify stores, operated by Progryss (“we”, “us”, “our”). The App scans your store’s content, generates SEO meta titles and descriptions, writes and schedules SEO blog posts, and builds contextual internal links across your store’s pages.
This Privacy Policy explains what information we collect when you install and use SEOConvert, how we use and share it, and the choices available to you. By installing the App from the Shopify App Store, you agree to the collection and use of information in accordance with this policy.
What we collect
From merchants (the store that installs the App):
-
Store profile — store name, myshopify domain, email, country, currency, timezone, and plan details, provided by Shopify when you install the App.
Store content — your products, collections, online-store pages, blogs and blog articles (titles, handles, descriptions, body content, images references, and current SEO fields), synced from Shopify so the App can analyse and optimise them.
App configuration — your settings inside the App: brand voice and tone, brand keywords, blacklisted words, competitor blog URLs you choose to add, default blog/author preferences, automation schedules, and scan preferences.
Generated content — the SEO meta tags, blog drafts and posts, internal-link suggestions, and SEO scores the App creates for your store, stored so you can review, edit, apply, and re-use them.
Semantic index — numerical embeddings (vector representations) of your store content, used only to match related pages for internal-link suggestions.
Billing status — your plan tier, subscription state, and credit usage. All payments are processed by Shopify’s Billing API; we never see or store your payment details.
From shoppers / your customers:
Nothing. SEOConvert has no storefront widget and does not interact with your customers. We do not collect, store, or process any customer personal data — no names, emails, phone numbers, accounts, order data, payment details, location data, or advertising identifiers of your shoppers.
From the public web (optional):
If you add competitor blog URLs in Settings, the App fetches the publicly available content of those pages (headings and article text) to find topic gaps for your blog. No login-protected or private content is accessed.
How we use it
We use the information above solely to operate the App for your store:
- Scanning your store content and computing SEO health analytics shown in your dashboard.
- Generating SEO meta titles, descriptions, and URL slugs, and applying them to your store when you choose.
- Discovering blog topics, generating blog posts, and publishing them on the schedule you set.
- Building the semantic index and suggesting contextual internal links for your review.
- Monitoring your applied links for broken destinations.
- Managing your subscription, credits, support requests, security, and legal compliance.
- We do not sell or rent any merchant data, and we do not use your data for advertising.
AI processing (OpenAI)
SEOConvert uses OpenAI as its AI sub-processor. To generate output for your store, relevant snippets of your store content — item titles, descriptions, page and blog text, and your brand settings — are sent to OpenAI’s API (text-generation models and the `text-embedding-3-small` embedding model). This data is used only to generate the requested output: meta tags, blog posts, topic ideas, and internal-link suggestions.
Under OpenAI’s API data-usage policy, data submitted through the API is not used to train OpenAI’s models. Your Shopify credentials and access tokens are never sent to OpenAI. Since the App holds no customer personal data, none is ever sent to any AI provider.
Sharing & sub-processors
We share data only with the services required to run the App:
Shopify — app platform: installation, authentication, store content sync, applying your SEO changes, blog publishing, and billing.
Gadget — application hosting and database backend where the App’s data is stored.
OpenAI — AI processing, as described in section 3.
Beyond these, we disclose data only if required by law.
Retention & deletion
Your store content copies, settings, generated content, and semantic index are retained while the App is installed, so your work is always available.
When you uninstall the App, billing stops immediately and the App automatically deletes the data it holds for your store.
Shopify additionally sends us a `shop/redact` request after uninstall, upon which any remaining store data is permanently deleted.
You can also request deletion of your store’s data at any time by contacting us (section 9).
Shopify compliance webhooks (GDPR)
SEOConvert implements all three of Shopify’s mandatory privacy webhooks:
customers/data_request — because the App stores no customer personal data, there is no customer data to export; we acknowledge every request and confirm this to the merchant within 30 days.
customers/redact — likewise acknowledged; the App holds no customer records to delete.
shop/redact — permanently deletes all data associated with the store, as described in section 5.
Security & data transfers
All data is transmitted over HTTPS/TLS encryption and stored on Gadget’s managed cloud infrastructure.
The App authenticates through Shopify session tokens; we never collect or store your Shopify login credentials.
Every record is scoped to a single store, with tenant isolation enforced at the database access layer — one store’s data can never be read from another store’s session.
API keys and secrets are stored in protected environment variables, never in code.
Your data may be processed in countries other than your own; where required, transfers rely on appropriate safeguards such as Standard Contractual Clauses.
Your rights
Depending on your location, you may have rights under laws such as the GDPR (EU/UK) and CCPA/CPRA (California), including the right to access, correct, delete, or receive a copy of your data, and to object to or restrict certain processing.
For merchants: contact us (section 9) for any request concerning your store’s data — access, correction, export, or deletion.
For shoppers: SEOConvert does not collect customer data. Your store remains the data controller for its customers; any request a customer raises with the store is automatically satisfied on our side, as we hold nothing about them.
We may update this policy from time to time. Material changes will be communicated to installed merchants through the App or by email.
Contact
Email: progryss@gmail.com
Business: Progryss Media Private Limited, First Floor, Workspace By Innova, H-54, H Block, Sector 63, Noida, Uttar Pradesh 201301
Governing law: India